Spindle Signs Agreement With edo Interactive, Expanding MeNetwork's Mobile Marketing Services to Include Card-Linked Offers
Relationship Increases the Addressable Audience for MeNetwork's Merchants to Millions of Cardholders Across the United States
SCOTTSDALE, AZ -- (Marketwired) -- 11/20/13 -- Spindle, Inc., (OTCQB: SPDL), a leading provider of mobile commerce solutions, announced that it has entered a distribution agreement with edō Interactive, Inc. ("edō"), a marketing provider that delivers special offers through consumer credit and debit cards. Through this arrangement, Spindle's community of MeNetwork regional merchants can provide location-based, card-linked offers to millions of consumers across the country.
"The agreement with edō significantly expands the nature of MeNetwork's services. It allows our merchants to engage a comprehensive audience of millions of card holders with customized and relevant content," explained Michael Stevens, executive vice president of marketing and innovation at Spindle. "This development dramatically increases the scope of MeNetwork as an acquisition tool, and enables multiple parties in the mobile commerce ecosystem, such as card providers, consumers and merchants, to benefit from the delivery of customized, location- and time-based offers. It's a formula in which everyone wins."
Through the edō platform, MeNetwork merchants can opt to send discounted offers to their customers which automatically link to their credit cards. Those consumers then receive credit for corresponding rebates on their credit cards at the time of purchase. Retailers can customize the offers, and earmark them for cardholders in specific regions, leveraging the location-based benefits of the MeNetwork model. Spindle will aggregate and manage all MeNetwork content that is sent through the edō platform.
MeNetwork is an intelligent mobile marketing service that allows local merchants to deliver targeted content, offers, loyalty programs and promotions directly to consumers' mobile devices based on location-based services. Spindle is one of the first providers to deliver an SMB (small to medium business) solution that aggregates both merchant payment and mobile marketing services.
Headquartered in Nashville, Tennessee, with offices in Chicago, Illinois and Atlanta, Georgia, edō delivers customized marketing offers and makes them automatically available through consumer credit cards, debit cards and mobile devices.
About Spindle, Inc.
Spindle is an innovator of mobile commerce solutions for financial services providers and consumer-facing merchants of all sizes. Spindle is focused on pioneering new ways for businesses to rapidly integrate mobile payments acceptance and mobile marketing services while empowering location-based merchant discovery, fulfillment and frictionless mobile payments for consumers. Spindle is dedicated to expanding beyond traditional electronic payment boundaries by offering cutting-edge solutions that allow clients, partners, merchants and consumers to take full advantage of the rapidly emerging mobile economy. Spindle has an extensive proprietary intellectual property portfolio -- which include patents pending -- that encompass networks, mobile payments, and security. For more information, visit www.spindlehq.com.
About edō Interactive
edō provides an easy way to personalize marketing offers and make them automatically available through credit or debit cards and mobile devices. Headquartered in Nashville, Tennessee with additional offices in Chicago, Illinois, and Atlanta, Georgia, edō is a venture-backed industry leader at the intersection of payments and advertising. Through its card-linked offer platform, ēdo brings unmatched insight and clarity into consumer spending behavior. This helps marketers, merchants and banks increase loyalty and target new customers with instantly redeemable offers tailored to individual shopping habits. www.edointeractive.com
This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements regarding our expected future financial position, results of operations, cash flows, financing plans, business strategy, products and services, competitive positions, growth opportunities, plans and objectives of management for future operations, as well as statements that include words such as "anticipate," "if," "believe," "plan," "estimate," "expect," "intend," "may," "could," "should," "will," and other similar expressions are forward-looking statements. All forward-looking statements involve risks, uncertainties and contingencies, many of which are beyond our control, which may cause actual results, performance, or achievements, as described in our reports filed with the Securities and Exchange Commission which are available for review at www.sec.gov, to differ materially from anticipated results, performance, or achievements. We are under no obligation to (and expressly disclaim any such obligation to) update or alter our forward-looking statements, whether as a result of new information, future events or otherwise.
Public Relations Contact Glenn Goldberg Chief Executive Officer Parallel Communications Group 516-705-6116 Email Contact Investor Relations Contact Jason Assad President LR Advisors, Inc. 678-570-6791 Email Contact
Source: Spindle, Inc.
Released November 20, 2013